Who we are

Who we are?

Founded in 2019 by Rosalba Barraza and María de Jesús Fuentes Estrada in El Paso, Texas, CB Executive Recruiters is an executive search firm. The company specializes in various manufacturing industries: medical, automotive, industrial, consumer products, electronics, etc. CB Executive Recruiters provides executive search services to numerous multinational clients, including Lexmark, Avery Dennison, Keytronic, ILC, Dover, Velcro, Cooper Standard, Sunrise, SL World, MACK Technologies, etc.

Our combined more than 50 years of industry experience have provided us with a network of professionals with the highest levels of education, cultural awareness, language, and experience, thus achieving the best results for our clients. Our services are provided by bilingual executive recruiting experts with experience in the United States and Mexico. Our personal approach to understanding the needs of our clients, as well as our candidates, has allowed CB Executive Recruiters to position ourselves as a trusted and respected partner in the industry.

Maria de Jesús Fuentes E.

With a bachelor’s degree in Industrial Psychology from the University of Texas at El Paso and more than 25 years leading Human Resources teams, plus 8 years of executive recruiter I can confidently offer my experience in this important area, which is administrative and executive level recruiting. 

Passionate about the different areas of HR and important tools such as Lean Manufacturing, I am certified as 6 Sigma Green Belt, DISC, SHRM-CP, Employee Relations, etc.

I was Senior Human Resources Manager in excellent companies such as Hubbell, Allied Signal and Honeywell where I had the opportunity to be responsible for multiple manufacturing plants. At Honeywell, I participated in various HR projects nationwide, leading several of them.

Actively participated in Manufacturing Plant Start-ups , as well as important growth in the different companies in which I work, always focused in the HR area.

Rosalba Barraza

My background as HR Manager in companies like GE, Honeywell and others, provide me with a keen eye and an instinct for spotting high performing talent that will save my clients time and most importantly will guarantee high caliber individuals to be added to their rosters.
Specialties: More than 12 years as Executive recruiting, talent acquisition and consulting. BBA graduate of The University of Texas at El Paso. HRLP Graduate (Human Resources Leadership Program -GE), Six Sigma Green Belt, Bilingual/Multicultural with articulate fluency in English and Spanish.

Recent Training: Certified as DISC Trainer, Reclutamiento 4.0,  Assessment Center, NOM/035 and others

Monica Soto

Graduated from the Instituto Tecnologico de Cd. Juarez with a bachelor’s degree in business administration. Six Sigma Green Belt Certified

35 years of experience in the maquiladora industry in different positions in Finance and HR departments. (Personnel Supervisor, HR Generalist Sr. and HR Manager) in companies like Honeywell, Optron de México, and Elamex. 

The experience of dealing with so many people in all the different departments in which I have worked, allows me to attract talent that can contribute to the development and achievement of the company objectives. Being Human Resources one of the most important factors within organizations, I have the experience to help with the search for talent.